Sponsored by Nuance, offering multi-language verbatim coding services to help companies quantify the meaning of open-ended answers. Nuance, a Decision Analyst Company.

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Today: 1) Google is readying its smart watch, which requires the attention of app developers to provide popular and practical tools, including some enabling market research with its wearers. 2) WPP Chief Executive Sir Martin Sorrell told the MRS Annual Conference that young people will be a boon for market research. 3) TVB Chief Research & Analytics Officer Stacey Lynn Schulman speaks about some problems that research functions are having meeting the demands and expectations of entry-level researchers.

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