This Week: Entries from the RBDR Vault

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This week, Research Business DAILY Report is on hiatus. Starting today and throughout the week, though, we’re presenting “best of” entries from the RBDR Vault. In order to receive the RBDR Vault entries, you have to be subscribed to the video’s daily email list, which you can do by clicking here. RBDR will return with a […]

Bob Ferro’s TrustedTalentMR.com to help MR firms find talent. (RBDR 09.22.2016)

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Today on RBDR: Bob Ferro’s “TrustedTalentMR.com” executive recruitment organization, if successful, could establish a new, unique, perhaps better way, to help research companies/users find talent. Bob explains what his new process is all about to Bob Lederer on today’s RBDR. RBDR is sponsored by Survey Sampling, the premier global provider of data solutions for mobile, […]

Stanford/NEU study slams personal mktng. Princeton IDs shady tracking. (RBDR 09.21.2016)

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Today on RBDR: 1) A Stanford University and Northeastern University study says personalized marketing is just not working. Read the study for yourself by clicking here. 2) A Princeton University study points out a number of subversive tracking being used to identify and collect data from unknowing consumers. RBDR is sponsored by Survey Sampling, the premier […]

Coalition for Better Ads will need research. Putting research insights to use. (RBDR 09.20.2016)

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Today on RBDR: 1) The Coalition for Better Ads doesn’t have a consumer component yet, but is going to need a ton of consumer input. That means “research.” 2) Two separate thoughts about understanding how research insights should be construed and put to use. RBDR is sponsored by Survey Sampling, the premier global provider of […]

The mystery of algorithms, except for data scientists. Nielsen phasing out TV paper diaries. (RBDR 09.19.2016)

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Today on RBDR: 1) None of us, aside from Data Scientists, understand the algorithms they use and which ones they use. 2) Nielsen announces that it will do away with TV paper diaries in 2017 and, for good, in 2018. RBDR is sponsored by Survey Sampling, the premier global provider of data solutions for mobile, […]

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