New Evidence Shows MR Becoming More Attractive to Recent Grads | RBDR

December 5th, 2016. Today on RBDR:

1) Entry level “Analyst” job opportunities continue to thrive for 2016 undergraduates who have just become part of the job market. This and other evidence continues to grow about research’s opportunity to attract and recruit high schoolers to our industry.

2) Voxco’s corporate blog says it has identified four distinct steps that call enters across the U.S. have taken in the past 18 months in response to new TCPA regulations.

RBDR is sponsored this week by Symmetric Sampling, a Division of Decision Analyst, which is providing sampling services to companies that place a very high value on representative samples, scientific sampling methods, and advanced fraud-detection systems. Learn more by visiting their website.

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Brand MR must separate brand, non-users. Shift to SM data’s implications on CX. (RBDR 10.25.2016)

Today on RBDR:

1) An important new research project explains why brand research must separate brand users from non-users. Read this report by clicking here.

2) Plus, a 2016 Customer Experience report from discovers the adoption and shift to social media data as the most important focal point for customer experience.

RBDR is sponsored this week by 20/20 Research, helping you do better research.

20/20 Research provides the most comprehensive array of research services and technology, supporting at three facilities everything from face-to-face research to digital chats, online discussions and streaming interviews through innovative technology platforms. Plus, it is backed by some of the best, most experienced support in the research field.

Download the 20/20 white paper that presents best practices in online discussions – not your run of the mill new ideas, but those based on advanced analytic study of this research technique. Read it by clicking here.

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The advertising fallout of Brexit. Industry Forecaster details. (RBDR 08.04.2016)

Today on RBDR:

1) The fallout, so far, on advertising and ad creatives from the UK’s Brexit vote.

2) Visible Measures’ new “Industry Forecaster” can view and predict video viewership trends for up to 28 days into the future.

RBDR is sponsored by Decision Analyst, offering an array of advanced analytic techniques to optimize marketing and advertising. You are invited to read Decision Analyst’s article titled “Optimizing Messaging & Positioning with Choice Modeling.” Find it by clicking here.

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Bob Lederer Appears on BOSS Academy Radio

Today, RFL Communications producer and publisher Bob Lederer appeared on BOSS Academy Radio with Paul Kirch to talk about the latest trends and current state of the Market Research industry. Over the course of the 40-minute interview, Bob shares his perspective on the opportunities and challenges facing MR, while he and Paul also discussed mobile research, sampling, venture capital funding, consolidation and challenges facing the organizations supporting the research industry.

Listen as Bob shares his perspective based off of 22 years of experience in the research industry!

Attention RBDR Subscribers: Please Check Your Email

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For those of you who are subscribed to Research Business DAILY Report‘s email notifications, we have just sent out an email that invites you to participate in RBDR‘s 2015 Survey. The survey is designed to gather your opinions about how well RBDR is working for you, as well as featuring important questions that will help to shape the future of the award-winning research news video going forward.

Your feedback will help us improve RBDR as it did three years ago, when we conducted our first survey. Your input was invaluable back then, and we ask for you to please share your insights and opinions with us once again.

Not long after the final survey response is received, all respondents will receive an email that explains what you and your peers told us, and what we have done/will do in response.

Please check your email to find the survey, and complete and submit it by Friday, December 4, 2015.

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Bob Lederer
Editor and Publisher, RFL Communications, Inc.