Post-Covid Research Won’t Resemble Pre-Covid / RBDR

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June 4, 2020

Today on RBDR: ThinkNow’s Mario Carrasco admits he was in the dumps in the early stages of the Coronavirus, but then came to the conclusion that after the virus is overcome, research’s future will different and bright.

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Needed Changes In Marketing, MR, Mktg Analytics / RBDR

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June 3, 2020

Today on RBDR: Rubinson Partners President Joel Rubinson is observant, sharp and focused on marketing and marketing research to the point that he is calling for detailed changes in both of them and marketing analytics.

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Free “Emotion Research” Platform During Coronavirus / RBDR

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June 2, 2020

Today on RBDR: Sentient Decision Science, Inc. founder and CEO Aaron Reid discusses the research power inherent in understanding emotion and offers free use of a company platform by nonprofit organizations. Please visit bit.ly/IATCOVID19 to access this opportunity

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Consumer Emotion More Complicated From Covid / RBDR

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June 1, 2020

Today on RBDR: President & Chief Analytics Officer Rob Pascale shares MAI Research’s discovery that the Coronavirus has caused a distinguishing change in bracketing consumers’ emotions: research shows individuals are segmented by multiple emotions.

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Thoughtful Qualitative Considerations In Covid-19 Era / RBDR

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May 28, 2020

Today on RBDR: Dr. Sharon Livingston, President & Founder of The Livingston Group For Qualitative Research, ponders several unique considerations that she feels Covid-19 could have on qualitative research.

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