Social Media Pushing for Shift to Sales Metrics | RBDR

October 18, 2017. Today on RBDR:

Facebook COO Sheryl Sandberg tells Wall Street analysts that the company is trying to move client measurement metrics away from “proxy metrics” and towards “sales metrics.” We detail the real challenges Facebook and its peers face if they want to successfully implement that change.

Download this report by clicking here.

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Egg’s “Virtual Mile” Multi-Level Emotion Collector | RBDR

October 17, 2017. Today on RBDR:

Egg Health Innovations debuts “Virtual Mile” to substantially improve understanding of patients, through the use of smart glasses, a hidden camera and an app.

Two links to this download report: click here, and also here.

RBDR is sponsored this week by RFL Client Consulting. Using experiences and the expertise collected from over 300 client research organizations and thousands of research agency organizations over 24 years, RFL Client Consulting is ready to boost a client or MR agency’s effectiveness and efficiency.

For details on how RFL Client Consulting can help, please click here.

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The “State of Market Research Study” You Must Download | RBDR

October 16, 2017. Today on RBDR:

RBDR has reviewed and is recommending a new research project from Fuel Cycle: 2017 State of Market Research.

Download this report by clicking here.

RBDR is sponsored this week by RFL Client Consulting. Using experiences and the expertise collected from over 300 client research organizations and thousands of research agency organizations over 24 years, RFL Client Consulting is ready to boost a client or MR agency’s effectiveness and efficiency.

For details on how RFL Client Consulting can help, please click here.

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Macromill Focused on Being Global Player | RBDR

October 4, 2017. Today on RBDR:

Macromill admits to one of the research marketplace’s most unique goals: to transform a Japanese research business into a global operation. Others have tried and failed.

Find a link to this story’s original article by clicking here.

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The “Truth” About Watson Health? | RBDR

October 3, 2017. Today on RBDR:

Watson Health has received a healthy dose of advertising and publicity support from IBM, but multiple reports question its actual application in healthcare decision-making.

Find the link to this original report by clicking here.

This week’s RBDR is sponsored by RFL Video Testimonials, bringing a research agency/vendor’s happy, loyal customers and their experiences to life. Multiple versions of a highly loyal and appreciative customer’s video testimonials on your website can build your revenues and profits. It also builds perceptions about your products and services from an “AWARENESS” level to “CONSIDERATION” and to the ultimate goal, ADVOCACY.”

To view snippets from a sample Video Testimonial, please visit our main page and our publications page.

For details on how we can prepare an RFL Video Testimonial please click here.

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