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October 15, 2018. Today on RBDR:

Justin Ethington, who describes himself as “a thought leadership market researcher” at Qualtrics, spells out the role the company wants to play with market researchers: namely to be the “Apple of market research.”

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Published by Bob Lederer

Bob Lederer is the President and Publisher of RFL Communications, Inc. Serving the Market Research industry for over 20 years by providing news, insights and commentary, Bob continues to be one of the most prominent voices in the research business, providing a valuable perspective of insight in the multiple mediums he oversees. He is currently looking for opportunities to participate on company boards.

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