Today on RBDR: What is wrong with polling? There are lots of theories after a plethora of messy polling projections from around the world in recent years. Now, The Hill has published a solution for the U.S. presidential election polling from’s Andreas Graefe. He says accurate polling comes down to asking and collecting the answers to one question: who does each respondent expect to win?

RBDR is sponsored by Decision Analyst, which is integrating analytics into its portfolio of research and consulting services.

You are invited to read Decision Analyst’s article titled “Comparing Segmentation Approaches,” authors by Elizabeth Horn and Wei Huang. Read it for yourself by clicking here.

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