Trump’s electoral support underestimated? Accuracy of Google Consumer Survey. (RBDR 05.09.2016)

Today on RBDR:

1) Every early poll, except one, show Democratic Party frontrunner Hillary Clinton trouncing presumptive Republican nominee Donald Trump in this November’s presidential election in the United States. Are these polls underestimating Trump’s electoral support?

2) How accurate and reliable is a Google Consumer Survey? Kantar will conduct validity studies to prove GCS research is solid.

RBDR is sponsored by Q-Oasis, a self-service marketing research solution for professionals. Q-Oasis is the only platform that delivers industrial-strength, easy-to-use, unrestricted survey building blocks for free and is powered by 22-year industry expert Socratic Technologies. Visit their website for more information.

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