In the full, unedited, mostly unseen 21-minute interview of social media expert & guru Perry Marshall, Bob Lederer asks Marshall about:
• the realities of social media,
• social media’s relationship and possibilities with market research,
• why he has predicted Facebook revenues will triple from their current
level by August of 2015
• the exceptional nature of Facebook advertising targeting
• why Facebook advertising works better for B2C than B2B
• the challenges Twitter faces in attempting to keep pace with Facebook
• how the http://isfbforme website can advise you about using Facebook advertising

Sponsored by Socratic Technologies (http://www.sotech.com), whose proprietary tools and methodologies tackle marketing complexities so that you can make more confident decisions.

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Published by Bob Lederer

Bob Lederer is the President and Publisher of RFL Communications, Inc. Serving the Market Research industry for over 20 years by providing news, insights and commentary, Bob continues to be one of the most prominent voices in the research business, providing a valuable perspective of insight in the multiple mediums he oversees. He is currently looking for opportunities to participate on company boards.

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