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Today on RBDR:

1) TiVo Research announces it will make its basic TV ratings research FREE beginning in January. RBDR explains why.

2) Google’s parent company Alphabet kicks off a new retail search tool enabling transitioning of advertising and merchandising based on product purchases.

3) Brands advertising on Twitter get a new segmentation, insight, measurement and targeting tool, AND Twitter launches a polling capability for every user.

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Check out 20/20’s case studies, if you have any interest in maintaining your knowledge of which of the newest research innovations will work best for you, your research business and your research department.

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