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February 9, 2022
Today on RBDR: Ethnography has prodigiously expanded its purview from the traditional laundry room, more recently to retail locations, to even more recent coverage of sports venues and, now, conference/ convention exhibit booths. It has a new name: people-measurement. (Link to case study https://digitalmortar.com/measuring-ces-a-case-study-in-people-measurement-analytics-with-digital-mortars-dm1/)
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