September 25, 2017. Today on RBDR:

1) Nielsen is suing comScore in federal district court for unlawful use of its TV measurement technology.

2) Daniel Yankelovich, one of the polling’s 20th Century luminaries, dies at age 92.

This week’s RBDR is sponsored by RFL Video Testimonials, bringing a research agency/vendor’s happy, loyal customers and their experiences to life. Multiple versions of a highly loyal and appreciative customer’s video testimonials on your website can build your revenues and profits. It also builds perceptions about your products and services from an “AWARENESS” level to “CONSIDERATION” and to the ultimate goal, ADVOCACY.”

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