Poltrack wins Ephron Award. FB algorithm can mislead. Best mobile target group. (RBDR 6.17.2015)

Today on RBDR: 1) ARF’s second annual Erwin Ephron Demystification Award is presented to CBS Chief Research Officer David Poltrack. 2) SeekingAlpha presents Dallas Salazar’s analysis of Facebook’s algorithm that tracks how long any Facebook News Feed is viewed, then makes perhaps mistaken assumptions about similar subject matter being of special interest to that Facebook member. 3) WiseMarketer highlights an OtherLevels study about the mosts opportunistic target for mobile marketers.

‘RBDR is sponsored by FocusVision, your single source solution for quantitative and qualitative research. Check out FocusVision.com

FocusVision’s Resources Library contains webinars, white papers, best practices and case studies dealing with many of the critical issues facing the market research industry, including mobile research and cross-platform surveying.

The link: https://www.focusvision.com/learn/resource-library/

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