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May 19, 2021

Today on RBDR: Our video completes a review of the TABS Analytics’ white paper that details how CPG companies can fix problematic, misleading metrics to measure business performance. (Link to the white paper: https://documentcloud.adobe.com/link/track?uri=urn:aaid:scds:US:acbb9424-708a-4353-a90a-a95a57a30977)

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Published by Bob Lederer

Bob Lederer is the President and Publisher of RFL Communications, Inc. Serving the Market Research industry for over 20 years by providing news, insights and commentary, Bob continues to be one of the most prominent voices in the research business, providing a valuable perspective of insight in the multiple mediums he oversees. He is currently looking for opportunities to participate on company boards.

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