Remesh: Where AI Has Most Influenced Market Research / RBDR

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May 3, 2021

Today on RBDR: We regularly report on the possibilities for marketing research from the adoption of artificial intelligence. A Remesh project reports on the current state of AI in market research. (Link to the Remesh study: https://mail.google.com/mail/u/0/?ui=2&view=btop&ver=ops2cvpehp6&search=inbox&th=%23thread-f%3A1698328458696524579&cvid=1)

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DIY a New Trend for Small Client MR Departments | RBDR

November 8, 2017. Today on RBDR:

The largest client research departments are spending less on traditional research. A new trend may be emerging among small client research departments: opting to use DIY rather than trusted outside suppliers.

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The Complexities of Pacing Adoption of New MR Tools/Techniques | RBDR

March 27, 2017. Today on RBDR:

A conclusion reached by Keen as Mustard’s Adam Warner – that the research industry needs to pick the the pace of adoption of new research tools & techniques – is more complex than one would think.

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