MR Agencies To Reveal What Pollsters Did Not In 2016 | RBDR

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March 20, 2019

Today on RBDR: Donald Trump’s 2016 victory came from swing voters in rural areas of normally Democratic Midwest states. Pollsters had not polled there. Two research organizations, Engagious and Focus Pointe Group, will conduct focus groups in those rural areas through the 2020 election. (Links to first focus group: https://www.axios.com/2020-presidential-election-wisconsin-swing-voters-4fba07f1-8455-48d2-8a4f-d457d9bcf524.html; https://engagious.com/swingvoters/)

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Effect of Cambridge Analytica Scandal On Research | RBDR

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March 28, 2018. Today on RBDR:

With the Cambridge Analytica debacle hopefully behind us (and assuming there are no new embarrassing disclosures), we can speculate about what it will do to research moving forward.

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Data careers: good or bad? Low phone responses not major polling error source. (RBDR 02.16.2016)

Today on RBDR:

1) A top executive recruiter questions whether it is a good idea for parents and their children to alter their career course and target analytics and data science.

2) The Huffington Post claims that plummeting telephone response cooperation is not a major cause of polling errors.

RBDR is sponsored by L&E Research, where recruiting is their passion. Quality respondents plus quality information. It’s that simple.

Visit their website, and check out their post about how to find and put together all the elements that can gain a clearer picture of “the whole truth” in any project for researchers. Read it here.

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RFL & RBDR MR Exec of the Yr, Client MRer of Yr & Story of the Year (RBDR 1.4.2016)

Happy New Year, RBDR is back! Today, RBDR and parent company RFL Communications:

1) announce a new annual award, the Larry Gold Research Story of the Year,

2) name the 2015 Market Research Story of the Year,

3) name the 2015 Client Market Research Executive of the Year.

RBDR is sponsored today and this week by Decision Analyst, helping companies build stronger brands through advanced analytics.

You are invited to read Decision Analyst President Jerry Thomas’ article on building strategic brand value: “Brand Strategy.” Find it here.

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Pew reveals more app data leaks. 10 things MRers should be thankful for. (RBDR 11.25.2015)

RBDR will return on Monday, November 30th after observing the Thanksgiving holiday.

Today on RBDR:

1) Pew Research studies and learns the extent of data leaks that can come from an app–and how intolerant many consumers are about knowingly sharing their data in order to download an app.

2) iModerate’s Adam Rossow delivers a perceptive, amusing list of 10 things that researchers should be thankful for as we approach Thanksgiving in the U.S.

RBDR is sponsored by 20/20 Research, helping you do better research.

Visit the “case studies” section of their website to maintain and upgrade your knowledge of which of the newest research innovations will work best for you.

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