Bob Lederer RFL Communications, Inc.

“Plateaued” U.S. Social Media Market Is Bustling / RBDR

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April 15, 2022

Today on RBDR: The Infinite Dial 2022 report says growth in U.S. social media usage has plateaued at an estimated 82% of the population, but market activity isn’t stagnant. The best example is Tik Tok’s phenomenal vault into the top three SM sites over the last three years.

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Bob Lederer RFL Communications, Inc.

Brain Chip Implants? Americans Aren’t Ready For It / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 13, 2022

Today on RBDR: The research possibilities if brain chip implants existed are, for research purposes, entirely up to discussion and captivating, but for now the concept is nothing more than an idea and the public is dubious about it.

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Bob Lederer RFL Communications, Inc.

Facebook’s Algorithm Reportedly Only 66% Accurate / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 11, 2022

Today on RBDR: Social media website algorithms are designed to precisely direct news items and targeted advertising to visitors. But a North Carolina State University research study puts a crimp in those designs by reporting the Facebook algorithm is only 66% accurate.

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Bob Lederer RFL Communications, Inc.

Texting Is Marketing’s Best Choice For Message Delivery / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 4, 2022

Today on RBDR: For marketers intent on effective message engagement, reaching audiences rapidly, there are multiple reasons why text messaging is the optimal choice.

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Bob Lederer RFL Communications, Inc.

Big Data Becomes Invaluable With Storytelling Skills / RBDR

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April 1, 2022

Today on RBDR: Study after study shows Big Data is overwhelming brands and marketers because the employees they depend on to corral and make sense of that data are ill-equipped skill-wise to complete that responsibility.

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