Bob Lederer RBDR

Client of the Year for Mobile MR, Neuroscience & Online Panels (RBDR 12.15.2014)

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Sponsored by Nuance, offering multi-language verbatim coding services to help companies quantify the meaning of open-ended answers. Nuance, a Decision Analyst company.

To find out more about Nuance: http://www.nuancecoding.com

Today on RBDR: Research Business DAILY Report “Client of the Year Awards” are unveiled for the Mobile Research, Neuroscience and Online Panel categories.

Bob Lederer RBDR

Gen Mills’ Ryan Backer talks mobile MR (RBDR 10.20.2014)

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Sponsored by Nuance, offering multi-language verbatim coding services to help companies quantify the meaning of open-ended answers. Nuance, a Decision Analyst company.

To find out more about Nuance: http://www.nuancecoding.com

Today on RBDR: 1) General Mills Consumer Insights Manager Ryan Backer speaks with RBDR about mobile research inside the business. 2) Important appointments made by Viacom Media Networks and JWTIntelligence.

Bob Lederer PRVR

FDA oversight of med devices questioned. What MDs want from Apple Watch (PMVR 10.13.2014)

To subscribe to PRVR and receive an email with multiple links to the latest video report, please click: http://ow.ly/Clawn

Pharma Research VIDEO Report, a co-partnered production with the Pharmaceutical Marketing Research Group, is sponsored this week by the Toluna Healthcare Practice, offering highly engaged physicians, health professionals and ailment sufferers for global research using cutting-edge methodologies, sophisticated, yet easy-to-use analytic tools and specialized products including Pharmacy Intercept, dedicated communities, patient record studies and more.

Find everything you could want to know about the Toluna Healthcare Practice at its homepage: http://www.toluna-group.com/about-toluna/industries-we-serve/healthcare/overview

On this PRVR: 1) Two separate studies call the FDA to task for its oversight of new medical devices. (http://articles.philly.com/2014-10-01/news/54479968_1_lower-risk-devices-regulating-medical-devices-the-fda)

2) An MD explains what physicians would like to see from new smart watches that the Apple Watch does not offer. (http://www.forbes.com/sites/robertpearl/2014/10/02/a-doctors-take-on-the-apple-watch/)

3) Psilos Group’s annual healthcare outlook recommends that healthcare insurers ditch their B2B model and focus on patients and providers. (http://www.mhealthnews.com/news/insurers-must-change-and-embrace-mhealth-survive)

4) The pharma profession is noticeably slow in adopting mobile technologies despite the industry’s rabid interest and desire for them. (http://www.mhealthnews.com/news/pharmas-tough-road-mobility)

5) Facebook is rumored to be developing two entries for the pharmaceutical and healthcare markets. (http://www.healthtechzone.com/topics/healthcare/articles/2014/10/06/390696-facebook-eying-healthcare.htm)

Bob Lederer RFL Communications, Inc.

MRer abuse causing mobile user tracking blocks (RBDR 8/21/14)

RBDR is sponsored today and this week by 4i, the science of growth.

4i (4iconsult.com) helps companies meet their never ending growth increase goals. Its forward-looking growth and foresight analytics-driven approach helps companies uncover future growth opportunities, size future demand, develop successful growth strategies, and identify new innovations to succeed in tomorrow’s marketplace. 4i’s growth and foresight analytics have been proven over time to deliver more predictable and sustainable results that help clients realize unparalleled growth.

4i’s special webinar focused on how insights and analytics functions can become Rock Stars is this Friday, August 22 at 1PM EDT/12PM CDT.

Register for the webinar at: https://attendee.gotowebinar.com/register/8375545577857226498

Today on RBR: 1) MarketingWeek Feature Writer Lucy Tesseras comments on market researchers’ growing abuse of mobile users and its short and long-term implications. 2) NetScout Systems is suing Gartner Inc. over its March 2014 analysis of the network management software and appliance market that NetScout’s legal complaint ways was defamatory.

Bob Lederer RFL Communications, Inc.

Making analytics a game changer; Improving online communities (RBDR 7/24/2014)

RBDR is sponsored this week by Research Now, with the industry’s most comprehensive mobile research platform, ideally suited for custom qualitative and quantitative research.

Mobile is Now. If you would like to find out how to make your surveys mobile-ready, you are invited to register for the complimentary Tuesday August 5 Research Now webinar at http://www.mobilenowsurveys.com.

Making news on RBDR today: 1) A study from a marketing technology and targeting firm reports surprising merits from use of mobile ad clicks. 2) Corporations are devoting intense time and financial commitment to analytics, according to many experts, however their ability to figure out how to generate valuable information from it is falling way short. 3) KL communications’ EVP Business Development Sean Holbert tells RBDR that online community work is unnecessarily stuck in conducting branded community activities.