Brands Must Alter Their Consumer Behavior Now / RBDR

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March 25, 2020

Today on RBDR: Companies and brands already find themselves under the gun as the U.S. Coronavirus crisis barely gets started. In the crosshairs are the fulfillment of their promises to consumers and somewhat obvious essentials they should be providing their consumers without a request.

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RFL Top 50 Research Organizations For 2019 / RBDR

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August 8, 2019

Today on RBDR: Details from RFL’s published 2019 RFL Global Top 50 Research Organizations ranking: the types of companies and several of the companies themselves. A copy of the report is available for free by emailing a request to RFLBob@Gmail.com.

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Bob Lederer’s Year-End 2018 Research Thoughts / RBDR

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January 23, 2019

Today on RBDR: Due to IT complications, we here at RFL Communications needed to make a last-second substitution for today’s planned RBDR video. RBDR producer Bob Lederer reviewed 2018 research developments in this video which originally appeared last December 13.

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GfK NextGen Research Competition Turns Digital | RBDR

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October 23, 2018. Today on RBDR:

Gfk’s seven-year old Next Generation Competition is undergoing a revision as Gfk itself repositions its business interests on digital research. This January, the GfK 10-day NextGen Hackathon takes place.

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Insight into Ipsos’ Buyout of Four GfK Divisions | RBDR

 

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August 1, 2018. Today on RBDR:

An analysis of Ipsos’ proposed acquisition of four GfK custom research divisions from the perspectives of both companies.

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