Facebook algorithm. CPGs queasy about their data/analytics. Introducing RELEVENTS. (RBDR 1.21.2015)

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Visit http://www.soapboxsample.com/survey-magazine-the-trust-relationship to access an article about consumer acceptance of passive metering, authored by SoapBoxSample Chief of Operations Jacqueline Rosales.

Today on RBDR: 1) A joint University of Cambridge & Stanford University Facebook study has led to an algorithm that helps collect the personality traits of the social media’s users. 2) CPG companies are dedicated to the use of digital technology to improve their internal integration across the most important functions, however they have reservations about ho well it will go due to perceived unreliability of their internal data and analytics. 3) The inside scoop on the new Relevents organization and its radical new ideas about the shape, character, format and goals of research “confluences.”

Why SurveyMonkey sold TrueSample; Ben Smithee discusses coming social media intelligence (RBDR–10/21/13)

Today: 1) It’s unusual for a company to buy another business in its industry and then decide not long thereafter to sell the acquired business. SurveyMonkey tells RBDR why it did that with TrueSample. 2) Ben Smithee is a researcher who is extremely connected to the social media world, and he tells RBDR why a valuable new research-social media era is unfolding. Please note: Ben’s correct email address is Ben@SpychResearch.com.

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