In interest of MR Relevance, It’s Time to Get Chatty / RBDR

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July 11, 2019

Today on RBDR: According to Rival Technologies founder and CEO Andrew Reid, if market research wants to maintain (much less strengthen) its relevance to its corporate client base, it is time to get chatty and turn market research to where people are – using social messenger apps.

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EU-US Safe Harbor deal suspended. Brands must cope w/Instant Messaging. (RBDR 10.8.2015)

Today on RBDR:

1) The European Court of Justice suspends the Safe Harbour deal, in place since 2000 to allow sharing of data between European companies and U.S. companies. Edward Snowden’s NSA leaks are the cause.

2) A TNS Connected Life study of consumers’ flocking to private Instant Messaging services and the impact of those changes on brands’ communication challenges.

Sponsored by Nuance, offering multi-language verbatim coding services to help companies quantify the meaning of open-ended answers. Nuance, a Decision Analyst company.

To find out more about Nuance, visit their website at

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