What European MRers Think About 3 Key Issues / RBDR

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February 24, 2020

Today on RBDR: At an MRA Forum in London last month, some of Europe’s best researchers from companies of all sizes expressed themselves about the industry today and its future. Confirmit SVP Wale Omiyale provides important details.

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Research Now CEO search. Confirmit MR exec study. Mobile advertising & Harvard U. (RBDR 10.15.2015)

Today on RBDR:

1) Research Now announces it has begun a search for a new President & CEO following the resignation of Kurt Knapton.

2) Confirmit launches a global study to identify which of five persons each researcher slots into in order to gain an understanding of where the research industry is going and where it wants to go. Take the survey HERE.

3) News notes about the extremely low percentage of advertising that is mobile friendly and a story about the Big Data bonanza progressing throughout Harvard University professors. (Link HERE).

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Mobile MR’s global adoption. Why 1 of 2 MR projects underwhelm. (RBDR 7.30.2015)

Today: 1) Confirmit SVP Wale Omiyale blogged about mobile research’s global penetration or lack thereof, and offers practical business reasons why it should be more widespread. 2) Insites Consulting’s “Market Research Impact Study” allowed research and marketing professionals to explain the central reasons why most research does not hit home and change marketing’s thinking. (Link to this Tom de Ruyck blog: http://www.greenbookblog.org/2015/07/27/the-memefication-of-insights/ 3) A very special guest.

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