Neuroscience: what researchers need to know. Internet audience growth overstated. (RBDR 05.03.2016)

Today on RBDR:

1) What’s really happening with Neuroscience that researchers need to understand and apply, from Ipsos’ Elissa Moses, who spends most of her time exploring and refining the area the area.

2) A new video advertising calculation from the Video Advertising Bureau suggests that Internet platform growth is not as large as it is believed to be (Read the story here).

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Goodbye CAB, Hello Video Ad Bureau. New reasons to like Mobile MR. (RBDR 5.20.2015)

Today on RBDR: 1)The Cabletelevision Advertising Bureau is no more, replaced by the Video Advertising Bureau, which has new stakeholders, constituencies, goals and reasons for being. 2) qSample’s Miguel Conner presents new reasons to use mobile research tools for a research project.

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