Bob Lederer RFL Communications, Inc.

MD want to replace EHRs. Set up med device registries. Google Calico invests $250 M (PRVR 9/8-12/2014)

Pharma Research VIDEO Report is sponsored by the Toluna Healthcare Practice, offering highly engaged physicians, health professionals and ailment sufferers for global research using cutting-edge methodologies, sophisticated, yet easy-to-use analytic tools and specialized products including Pharmacy Intercept, dedicated communities, patient record studies and more.

For more information: http://www.toluna-group.com/about-toluna/industries-we-serve/healthcare/overview
On this PRVR: 1) EHRs have become part and parcel of physician practices, but a good percentages of them want to start their EHR over. 2) Apple lays out legalities with health care app providers. 3) Three prestigious health organizations recommend establishment of registries to assess medical devices. 4) The Affordable Care Act’s 2.3% medical device tax is supposed to cause job losses and sales drops. So, far those expectations look like they are half right. 5) Google Calico puts its money where it counts, matching AbbVie dollar-for-dollar, in exploration of age-related diseases. 6) China’s human clinical trails are said to be extraordinarily populated with impoverished Chinese youth.

Bob Lederer RFL Communications, Inc.

Amazon the next industry entrant? mHealth imperfections. iWatch next week (PRVR 9/02 – 05/ 2014)

Pharma Research VIDEO Report is sponsored by the Toluna Healthcare Practice, offering highly engaged physicians, health professionals and ailment sufferers for global research using cutting-edge methodologies, sophisticated, yet easy-to-use analytic tools and specialized products including Pharmacy Intercept, dedicated communities, patient record studies and more.

For more information: http://www.toluna-group.com/about-toluna/industries-we-serve/healthcare/overview

On this PRVR: 1) Reports suggest that Amazon is about to join the ranks of Samsung, Google and Apple in the pharma and health care consumer fields. 2) MHealth tools are highly imperfect, according to a University of Texas study published in the Journal of Medical Internet Research. 3) Gartner says MHealth devices have reached their peak of hype and now need to escape a “trough of disillusionment.” 4) Beneufit, Inc.’s device for Parkinsons patients stands out in the field of MHealth. 5) Government health data needs to be put into context in order for consumers to reap the benefits of these data, advises Premier, Inc. in a letter to the Senate Finance Committee. 6) Apple’s iWatch will be introduced September 9.