What Is Inflation Doing To Brand Equity, Price Elasticity? / RBDR

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April 29, 2022

Today on RBDR: The British newspaper, The Guardian, investigated continuing significant price increases in these inflationary times taken by 100 companies. CPG retail price increases as U.S. inflation runs rampant led RBDR to think about brand equity, price elasticity and anything that might be more important for research to understand.

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What Smartphone Records Reveal About Political Views / RBDR

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December 17, 2019

Today on RBDR: UK newspaper The Guardian hired market research agency, Revealing Reality, to track the political news sought out and consumed by six volunteer citizens. It recorded their political news choices over three days.

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RBDR’s Movie Recommendation: “The Great Hack” / RBDR

Bob Lederer’s recommendation for “The Great Hack,” a Netflix film that digs deeper than ever before into the questionable and possibly criminal behavior of Cambridge Analytica in its use of Facebook data that was used in the passage of Brexit in the UK and presidential election of Donald Trump in the U.S.

Do you regularly watch RBDR, either once or up to four times a week? Do you find it informative and entertaining? Join others in supporting our video based on what you can afford ($5 or $10 or more per month) — plus obtain exclusive RBDR benefits! Visit Patreon.com/RBDR.
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October 15, 2019

Today on RBDR: Bob Lederer recommends “The Great Hack,” a Netflix film that digs deeper than ever before into the possibly criminal behavior of Cambridge Analytica using Facebook data. It helped pass the UK’s Brexit campaign and elect Donald Trump President of the U.S.

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MR Movie Recommendation: “The Great Hack” / RBDR

Bob Lederer’s recommendation for “The Great Hack,” a Netflix film that digs deeper than ever before into the questionable and possibly criminal behavior of Cambridge Analytica in its use of Facebook data that was used in the passage of Brexit in the UK and presidential election of Donald Trump in the U.S.

Do you regularly watch RBDR, either once or up to four times a week? Do you find it informative and entertaining? Join others in supporting our video based on what you can afford ($5 or $10 or more per month) — plus obtain exclusive RBDR benefits! Visit Patreon.com/RBDR.
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September 9, 2019

Today on RBDR: Bob Lederer’s recommendation for “The Great Hack,” a Netflix film that digs deeper than ever before into the questionable and possibly criminal behavior of Cambridge Analytica in its use of Facebook data that was used to pass Brexit in the UK and elect Donald Trump in the U.S.

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Kantar CEO Eric Salama Recovering After Sunday Morning Stabbing / RBDR

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January 24, 2019

Today on RBDR: A Dutch surgeon becomes the first physician to successfully remove her name from a Google list of physicians accused of medical malpractice. The doctor has been cleared to practice, which her attorney used to help convince a court to remove her from the so-called blacklist.

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