Spotting Good Polls From ‘Crappy’ Polls | RBDR

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April 25, 2018. Today on RBDR:

Associated Press has new rules for its reporters who want to use poll results in their stories. Today, SurveyMonkey Chief Research Officer Jon Cohen explains how even a casual observer can discern a good poll from a crappy one.

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Better Control of Online Data Fraud | RBDR

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March 8, 2018. Today on RBDR:

VeraQuest CEO Peter Gold tackles the threats from online data fraud, explains several current steps to control it and suggests what more should be done.

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Automation Will Vastly Improve Sampling | RBDR

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February 14, 2018. Today on RBDR:

For most people, automation means manual work being replaced by machines. But P2Sample’s JD Deitch sees beyond that and expresses big ideas about how it will radically improve sample and the accuracy and worth of research projects.

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“Panel Quality is Atrocious Today” | RBDR

January 4th, 2017. Today on RBDR:

Are market researchers paying the close attention on respondents and their responses to ensure the highest quality project results? Grey Matter Research & Consulting Owner Ron Sellers says, “No.”

RBDR is sponsored this week by RFL Client Consulting, the new service designed to deliver state-of-the-art, unique services such as PR guidance for NP & Service launches, facilitation on your behalf with your procurement department and MR Agency selection. Using experiences and the expertise collected from over 300 client research organizations and thousands of research agency organizations over 24 years, RFL Client Consulting is ready to boost a client or MR agency’s effectiveness and efficiency.

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3 Considerations You Don’t Know Re: Online Sample | RBDR

November 27, 2017. Today on RBDR:

The Coalition for Sample Quality is quietly working behind the scenes to discover what needs to be done to improve online data sample quality. RBDR is privileged to pass on some of the evolving data quality considerations on today’s video.

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