Bob Lederer RBDR

Inaccurate Polls Draining UK Research Revenues | RBDR

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June 4, 2018. Today on RBDR:

The UK’s research business has absorbed small annual research revenue hits in recent times, in aggregate making a real dent in that nation’s research industry. The primary reason seems to be corporate client uncertainty about the value and reliability of research to their businesses based on polling failures.

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Bob Lederer RBDR

UK Polls Get New Orders; AP Alters Poll Reporting | RBDR

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April 19, 2018. Today on RBDR:

The British government is getting stern with UK pollsters to produce results that are accurate – or face being banned before elections. Meanwhile, Associated Press is altering how its stories use polling results.

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Bob Lederer RBDR

Facebook’s Personal Zuckerberg Pollster Speaks Out | RBDR

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February 8, 2018. Today on RBDR:

Facebook’s personal pollster for Mark Zuckerberg discloses what he did for six months last year, and why he ultimately departed the social media titan.

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Bob Lederer RBDR

Things Research Can Be Thankful for: Donald Trump? | RBDR

December 14, 2017. Today on RBDR:

RBDR host Bob Lederer continues his observations about things for research to be most thankful for. Today, on the final RBDR video of 2017, we name the last thing the industry should be thankful for: President of the United States Donald J. Trump.

This week’s RBDR is sponsored by RFL Video Testimonials, bringing a research agency/vendor’s happy, loyal customers and their experiences to life. Multiple versions of a highly loyal and appreciative customer’s video testimonials on your website can build your revenues and profits. It also builds perceptions about your products and services from an “AWARENESS” level to “CONSIDERATION” and to the ultimate goal, ADVOCACY.”

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Bob Lederer RBDR

Things Research Can Be Thankful for: Polling Woes | RBDR

December 13, 2017. Today on RBDR:

Host Bob Lederer continues his observations about things for research to be most thankful for. Today: the sorry state of polling.

This week’s RBDR is sponsored by RFL Video Testimonials, bringing a research agency/vendor’s happy, loyal customers and their experiences to life. Multiple versions of a highly loyal and appreciative customer’s video testimonials on your website can build your revenues and profits. It also builds perceptions about your products and services from an “AWARENESS” level to “CONSIDERATION” and to the ultimate goal, ADVOCACY.”

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