Continuing Heavy VC And Private Equity Investment in Data/Insights Biz / RBDR

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June 18, 2019

Today on RBDR: Venture Capital and Private Equity investment in data and insights industry entities continue strong, if under the levels seen earlier in the decade. A total $2.89 billion was invested by venture capital or private equity in 2018, according to Pitchbook.

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Where’s MR venture capital? Indian government is unhappy with BARC. Wall Street’s favorite Twitter metric. (RBDR 04.04.2016)

Today on RBDR:

1) If anyone asks you where venture capital money is being directed when it comes to research organizations, here is the latest from PitchBook.

2) The government of India goes public with its dissatisfaction with the new BARC TV ratings system because it feels there is a vast shortage of metered homes.

3) Twitter’s management has jumped here and there with reliance on varied metrics; Wall Street would like it to adopt an stick with “Time Watched.”

RBDR is sponsored today and this week by Decision Analyst, helping build stronger brands through market mix modeling. You are invited to read Decision Analyst President Jerry W. Thomas’ article, “Market Mix Modeling.” Find it by clicking this link.

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