Bob Lederer RBDR

FB, Twitter users express less offline; Skype to translate language in real time (RBDR 8/28/2014)

RBDR is sponsored this week by Research Now, the global leader in permission-based digital data collection…powering business insights for its clients – connecting companies to consumers.

To find out much more about Research Now and its capabilities, please visit http://www.researchnow.com

Today on RBDR: 1) A Pew Research Center & Rutgers University study says Facebook and Twitter users are much less willing than most people to share their opinions offline about hot-button issues. There are obvious potential research implications from this. 2) Skype Translator is coming out this year to help break language barriers in real time between Skype users in different countries. 3) Comment from Farm Credit Canada market researcher Fred Wall regarding RBDR’s suggestion about renaming research functions “Decision Insights.”

Bob Lederer RFL Communications, Inc.

Harvey wins Ephron award; Angus Reid “retires;” Google removing opt-outs (RBDR–6/12/2014)

Sponsored by Socratic Technologies (http://www.sotech.com), whose proprietary tools and methodologies tackle marketing complexities so the you can make more confident business decisions.

Today: 1) ARF’s first Erwin Ephron Demystification Award goes to Erwin Ephron. 2) Canadian polling legend Angus Reid leaves Vision Critical to head his own public policy issue institute. 3) TVB hires Hadassa Gerber. 4) Google is learning how to cope with Europeans who want to opt-out their personal characteristics and behavior from Google search data.

Bob Lederer RFL Communications, Inc.

6 types of Tweets; Will Ferrell’s focus group on healthy eating; Gartner’s strong statements about Big Data (RBDR–2/26/2014)

Sponsored by KL Communications (http://www.klcommunications.com), THE
experts in Customer Co-Creation, whose proprietary CrowdWeaving™ platform is powering the next generation of online insight communities.

Today: 1) By popular RBDR viewer demand, we explain the 6 distinct types of tweets. 2) At the Gartner Business Intelligence Summit, predictions about the demise of the term “Big Data,” projections about purchases from consumer wearable devices in 2015 and cautions about making use of data as well as understanding the importance of information trust issues. 3) Time for some MR fun (!) on RBDR. It’s Humpday as Will Ferrell joins First Lady Michelle Obama’s “Let’s Move” focus group.

Here’s the link:
http://www.whitehouse.gov/webform/lets-move-focus-group?utm_source=email&utm_medium=email&utm_content=email301-graphic&utm_campaign=letsmove&emaddr=rlederer@rflonline.com

Here is the link to Kevin Lonnie’s commentary on “Gamification”: http://klcommunications.com/the-gaming-of-market-research-2/

Bob Lederer RFL Communications, Inc.

Pew expands pct. of mobile calls in phone interviewing; Google’s acquisition of Nest could open new information trails; New Product from 24Tru (RBDR–1/20/2014), sponsored by Decision Analyst

1) Pew Research Center is altering its proportion of mobile phone and landline interviews when it conducts telephone research. 2) Google’s acquisition of Nest opens up a world of new information trails from people’s homes. 3) Some argue that there are too many MR innovations and not enough understanding of how they work best. But, that’s not slowing MR innovations, and RBDR spotlights three of them,(including 24Tru and Tag-Man) today.

Decision Analyst President & CEO Jerry Thomas invites you to read his
new thought piece about Brand Strategy. Read it by clicking on this link:

http://www.decisionanalyst.com/daiv2/brandstrategy.dai

Sponsored by Decision Analyst (http://www.decisionanalyst.com), helping companies build stronger brands through advanced analytics.

—————————————————————————————————————————-

Research Business DAILY Report is produced by RFL Communications (rflonline.com), publisher of 4 market research newsletters that strongly complement these MR news videos:
• Research Business Report (technological and methodological changes that economically and constructively impact MR)
• Research Conference Report (summarizing conference speeches from around the world that present ideas, philosophies, methods, tactics, etc. that break new ground)
• Research Department Report (profiling the inner workings of MR departments at leading companies around the world)
• Pharma Market Research Report (the World’s Only Publication that exclusively covers the interests, challenges, opportunities, etc. of MR professionals inside pharmaceutical, health care, biotech and medical device companies)