Keiningham paper cops award. POPAI & A.R.E. merge. John Zogby visits RBDR. (RBDR 3.31.2015)

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Today on RBDR: 1) Ipsos Loyalty Chief Strategy Officer Tim Keiningham wins the Journal of Service Management’s 2014 Robert Johnston Outstanding Paper award.  2) POPAI and A.R.E. are merging into a single retail trade association that promises to improve the services provided to members, including retail research. 3) Zogby Analytics’ John Zogby unloads to RBDR about a number of changes in research and how companies can adopt to them.

Facebook personal ad data options; Customer sat ≈ customer spending (RBDR–6/18/2014)

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Today: 1) Facebook has decided to provide its users with two new personal data options related to its serving of advertising. 2) An MIT Sloan Management Review says the relationship between customer satisfaction and customer loyalty is statistically significant but not as manageable as businesses might believe.