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December 3, 2018.
Today on RBDR: Artificial Intelligence should be perceived as an opportunity to pivot to new market research realities, not a threat. Adopt it for the benefits it offers, says Innovate CRO Lisa Wilding-Brown
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January 10th, 2017. Today on RBDR: Kristin Luck updates us on the progress made by WIRe, the Women in Research community, which marks its 10th anniversary in existence this year.
RBDR is sponsored by Nuance, offering multi-language verbatim coding services to quantify the meaning of open-ended answers..
Read Nuance’s article on “Tips for Choosing A Coding Partner” by clicking here.
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In the spirit of President-elect Donald Trump, Bob Lederer is joined by Luck Collective’s Kristin Luck, DCG’s Dennis Gonier and KL Communications’ Kevin Lonnie for suggestions how to implement changes that “Make Research Great Again.”
Programming Note: This is the final RBDR of 2016. We’ll return with a brand new edition on Tuesday, January 3, 2017. Happy Holidays!
RBDR is sponsored by Q-Oasis, a self-service marketing research solution for professionals. Q-Oasis is the only platform that delivers industrial-strength, easy-to-use, unrestricted survey building blocks for free and is powered by 22-year industry expert Socratic Technologies. For more information, visit their website here.
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1) Prediki Prediction Services’ Chief Futurist Hubertus Hofkirchner spoke to RBDR about his blog that explained his IIEX exposure to client market researchers and their risk-averseness. Read the full report by clicking this link.
2) We give you some RBDR News Notes regarding new innovations from Toluna and Research Now.
RBDR is sponsored by Women in Research, encouraging the establishment of empowered and nurtured relationships among women in market research.
March is home to both International Women’s Day and Women’s History Month. As such, we’re proud to have “Women in Research” as this week’s RBDR sponsor.
WIRe is the only certified non-profit solely dedicated to the advancement of women in the marketing measurement industry. WIRe facilitates education, entrepreneurship and other career development goals through informal networking events around the globe, an educational webinar series, a speakers database, an “Office Hours” online Q&A series and an award winning one-to-one mentoring program.
To find out more about WIRe’s programs or to join one of their upcoming free networking and educational events you can visit their website.
1) TalkWalker’s report, “Why Visual Listening is the Next Big Thing for Marketing,” explains the importance and value for marketers of assessing video content. Read this report by clicking the link here.
2) RBDR Producer Bob Lederer concludes our exclusive, in-depth interview with IBM Watson CMO Stephen Gold.
RBDR is sponsored by Women in Research, encouraging the establishment of empowered and nurtured relationships among women in market research.
March is home to both International Women’s Day and Women’s History Month. As such, we’re proud to have WIRe as this week’s RBDR sponsor.
WIRe is the only certified non-profit solely dedicated to the advancement of women in the marketing measurement industry. WIRe facilitates education, entrepreneurship and other career development goals through informal networking events around the globe, an educational webinar series, a speakers database, an “Office Hours” online Q&A series and an award winning one-to-one mentoring program.
To find out more about WIRe’s programs or to join one of their upcoming free networking and educational events you can visit their website.
