John Zogby Talks the Presidential Election | RBDR

November 15th, 2016. Today on RBDR:

One of research’s preeminent pollsters, John Zogby, speaks to RBDR about what happened one week ago in the U.S. presidential race. Find out why polling is becoming more and more like the rest of market research.

RBDR is sponsored by Q-Oasis, a self-service marketing research solution for professionals. Q-Oasis is the only platform that delivers industrial-strength, easy-to-use, unrestricted survey building blocks for free and is powered by 22-year industry expert Socratic Technologies.

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Pollsters Explain Election 2016 Inaccuracy | RBDR

November 14th, 2016. Today on RBDR:

A litany of many of the best pollsters state their leading reasons for the polling industry’s inaccurate predictions for the U.S. presidential election.

RBDR is sponsored by Q-Oasis, a self-service marketing research solution for professionals. Q-Oasis is the only platform that delivers industrial-strength, easy-to-use, unrestricted survey building blocks for free and is powered by 22-year industry expert Socratic Technologies.

Visit their website for more information.

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Pressure on Twitter to replace polls. The determining age group in Election 2016. (RBDR 08.24.2016)

Today on RBDR:

1) There are proponents for Twitter to replace polls due to their questionable quality and more obvious inaccuracies.

2) John Zogby Strategies reveals the demographic group to watch closely to learn who will win the 2016 U.S. presidential sweepstakes.

RBDR is sponsored by RFL Communications, which has published the second annual “Global Top 50 Research Organizations,” a unique perspective on the research industry’s driving forces: traditional research agencies, new research data sources like social media, etc. as well as many leading research industry suppliers.

Visit our website to find out more about RFL Communications, its market research newsletters and other research-friendly projects.

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Reaction to RFL’s Global Top 50. John Zogby on U.S. election polling variables. (RBDR 07.05.2016)

Today on RBDR: 1) We explore the reaction to RFL’s 2016 Global Top 50 Research Organizations.

2) In an exclusive interview with “Neo-Tribes and Tribal Analytics” author John Zogby, RBDR host Bob Lederer talks about the many variables at play for polling related to this year’s U.S. presidential election.

RBDR is sponsored today and this week by Decision Analyst, a firm that integrates advanced qualitative techniques into its portfolio of research and consulting services.

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Keiningham paper cops award. POPAI & A.R.E. merge. John Zogby visits RBDR. (RBDR 3.31.2015)

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RBDR is sponsored by FocusVision, your single source solution for quantitative and qualitative research. To discover valuable information about FocusVision’s latest research addition, you can visit:

Click to access FV-One-Sheet-ResearchReporter.pdf

Today on RBDR: 1) Ipsos Loyalty Chief Strategy Officer Tim Keiningham wins the Journal of Service Management’s 2014 Robert Johnston Outstanding Paper award.  2) POPAI and A.R.E. are merging into a single retail trade association that promises to improve the services provided to members, including retail research. 3) Zogby Analytics’ John Zogby unloads to RBDR about a number of changes in research and how companies can adopt to them.