Bob Lederer RBDR

IMS Health/Quintiles merger. 21st century “body language” equivalent. (RBDR 05.05.2016)

Today on RBDR:

1) The IMS Health merger with Quintiles Transnational Holdings may boost the combined revenues of the new entity above #3 IBM on the RFL Global Top 50 Research Organization list.

2) Find out the 21st century equivalent of body language rom OgilvyOne Singapore’s Jason Hill.

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Bob Lederer RFL Communications, Inc.

IMS buys part of Cegedim; Health policy researcher eschew social media (PRVR–6/30 to 7/3/2014)

This week on Pharma Research VIDEO Report:  1) IMS Health’s acquisition of assets of Cegedim vastly increases IMS’ size and may lead to new insights  2) New pharmaceutical research registry announcements.  3) Johnson & Johnson announces new alliances to explore early-stage therapeutic innovations for pharma, medical devices,diagnostics and consumer health.  4) Perelman School of Medicine reveals health policy researchers limit their social media use to communicate research findings  5) IDC Health Insights releases a new report to help payers effectively reach & engage segments of their member populations, which have changed due to ACA.

Bob Lederer RFL Communications, Inc.

IMS files for IPO; Answers.com buys Foresee; BrainJuicer “FeelMore50” ranks U.S. 2013 emotional ads (RBDR-1/6/2014)

Today: 1) IMS Health files for IPO and Answers.com acquires Foresee Research during the 2013 holidays. 2) BrainJuicer rolls out “FeelMore50” ranking of the top 50 U.S. emotional advertising during 2013.

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