Storytelling, Step-By-Step, Detailed By Client Insights Expert / RBDR

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October 26, 2021

Today on RBDR: Fred John’s new book, “Storytelling and Market Research: A Practical User’s Guide,” provides a hands-on guide for storytelling when client research executives need to present to their higher-ups.

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What MRD & Internal Client Should Agree on Before a Project | RBDR

April 6, 2017. Today on RBDR:

There are very traditional things that go on when an internal client calls in his research function to discuss a new research project, but former MasterCard International researcher Fred John elaborates on three particular things that should be discussed.

RBDR is sponsored this week by Symmetric Sampling, a division of Decision Analyst, providing sampling services to companies that place a very high value on representative samples, scientific sampling methods, and advanced fraud-detection systems.

Learn more by visiting their website.

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