Comscore EVP Brian Pugh’s 2021 Predictions / RBDR

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January 7, 2021

Today on RBDR: comScore EVP of Product Technology projects changes during 2021 and beyond in digital media, varied digital media platforms and digital audience measurement.

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Who is Bob Hoffman – And Why He Alleges An Ad Agency Conspiracy / RBDR

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September 24, 2019

Today’s RBDR: “Ad Contrarian” Blog author Bob Hoffman is “Chief Aggravation Officer” at Type A Group, also a former ad agency creative head and two-time CEO. He alleges some sort of advertising agency “conspiracy” in failing to uncover numerous online advertising scandals. (Link to blog: https://www.mumbrella.asia/2019/09/the-ad-industry-conspiracy-of-silence-on-digital-media-agencies-are-either-stupid-or-keeping-their-mouths-shut)

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Online panel offers access to brand creatives. WSJ Media Rating Council profile (RBDR 3.10.2015)

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Today on RBDR: 1) An 180,000 personal online panel includes creative brand professionals who can be tapped by Springleap customers for knowledge and expertise. 2) The Wall Street Journal’s profile of the Media Rating Council is a worthwhile read. (http://blogs.wsj.com/cmo/2015/03/05/the-most-powerful-player-in-media-youve-never-heard-of/)