Research’s New Normal As It Moves Through Covid / RBDR

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October 7, 2020

Today on RBDR: Sherry Fox, a career global-insights strategist with over four decades of market research experience, describes the Coronavirus-imposed new normal that might have lasting impact.

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Covid-Era Procter Insights From Kirti Singh / RBDR

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September 21, 2020

Today on RBDR: RBDR presents excerpts from Procter and Gamble Chief Analytics and Insights Officer Kirti Singh’s appearance on Charles Trevail’s “Inside Out” podcast. Here, you’ll hear Singh’s thoughts about Procter and Gamble and the Coronavirus.

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Covid Will Help SM End Reliance On MR / RBDR

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August 26, 2020

Today on RBDR: Over a decade ago, Procter and Gamble’s Head of insights, Kim Dedeker, spoke publicly about social media research evolving so quickly that it could do away with the need for traditional research. Salt and Pepper Consulting Chief Strategist and founder Abhik Choudhury foresees social media actually replacing traditional research in the post-Coronavirus period.

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Ukraine View of Dealing With Coronavirus (#2) / RBDR

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August 6, 2020

Today on RBDR: Ukraine-based, independent Digital Marketing Consultant Dana Kachan identifies three critical self-investigations companies should conduct to vastly improve their business positions in the midst of the Coronavirus crisis. (Her script for this RBDR: https://drive.google.com/file/d/12L4cN1kuZteNzCxG6_rnYOniiBAXD059/view?usp=sharing)

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Dealing With Coronavirus: The View From Ukraine / RBDR

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August 5, 2020

Today on RBDR: Independent Digital Marketing Consultant Dana Kachan, based in Ukraine, encourages companies to look at dealing with Coronavirus as the opportunity to grab a leadership position in their business categories. (Dana Kachan’s Script for this RBDR: https://drive.google.com/file/d/1fmKMDlO6r3mZcaRdx3UHoiDkhOUGQbwG/view?usp=sharing)

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