Bob Lederer RFL Communications, Inc.

All the Ways Artificial Intelligence Benefits Market Research / RBDR

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March 28, 2022

Today on RBDR: Blogging about start-to-finish benefits of Artificial intelligence in a market research project, Analytics Insight leaves little doubt that it’s a new element in the MR department’s toolkit that deserves immediate consideration.

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Bob Lederer RBDR

How Scotiabank Caught Up To Competitors In AI Use / RBDR

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January 10, 2022

Today on RBDR: An important case history involving one of Canada’s biggest banking institutions, Scotiabank, demonstrates how slow adoption of artificial intelligence can be overcome and bolster competitive marketplace position. (Link to this blog: https://sloanreview.mit.edu/article/catching-up-fast-by-driving-value-from-ai/)

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Bob Lederer RFL Communications, Inc.

Remesh: Where AI Has Most Influenced Market Research / RBDR

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May 3, 2021

Today on RBDR: We regularly report on the possibilities for marketing research from the adoption of artificial intelligence. A Remesh project reports on the current state of AI in market research. (Link to the Remesh study: https://mail.google.com/mail/u/0/?ui=2&view=btop&ver=ops2cvpehp6&search=inbox&th=%23thread-f%3A1698328458696524579&cvid=1)

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Bob Lederer RFL Communications, Inc.

Among Online Research Advances, Top Option Is “Listening” / RBDR

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January 19, 2021

Today on RBDR: Within the realm of broad online survey technology advancements, new tools that improve “listening” are most meaningful in terms of usefulness and value of output, according to Rasto Ivanic, GroupSolver CEO. AI and NLP will play ever-growing roles.

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Bob Lederer RFL Communications, Inc.

Covid Has Accelerated AI and MR Technology Adoption / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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September 1, 2020

Today on RBDR: Black Swan Data CEO and co-founder Steve King explains how and why Covid-19 has accelerated the adoption of artificial intelligence and research technology.

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