B2B cos. knowingly misapplying insights. Top uses of text analytics. (RBDR 9/11/2014)

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Today on RBDR: 1) B2B companies are, bizarrely, misusing a lot of their available insights in trying to do business with their customers. 2) A questionnaire with users of text analytics shows a one top-heavy use of the information. 3) Google public meetings throughout Europe interact with consumers about compliance with EU court mandates about privacy.