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October 3, 2018. Today on RBDR:
Polling for every election faces down the same essential problem: turnout. What are the polling variables that are unique to this year’s polling work and will ultimately establish actual turnout?
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Today on RBDR:
This week, polls are trying to assess who will win the 2016 presidential election in the United States: Democratic nominee Hillary Clinton, or Republican nominee Donald Trump. Today, we hear from Brand Keys‘ Robert Passikoff about a metric that is measurable right now: the brand equity behind Donald Trump’s name.
RBDR is sponsored this week by Toluna, “In Touch With People.”
Experience the future of market research by discovering the possibility of automated insights with Toluna’s newly launched PowerConcept! PowerConcept is the latest addition to the Automated Insights suite available within Toluna’s QuickSurveys platform. Learn more today! Visit their website here.
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