Regarding New Top Executives at Nielsen, comScore

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December 4, 2018.

Today on RBDR: Advertisers and ad sellers hope new digital measurement-experienced executives in charge at comScore and Nielsen will lead to more customer-centric approaches in their traditional research operations. (Link to original blog: https://www.businessinsider.in/media-measurement-giants-are-under-fire-and-theyre-betting-on-digital-marketing-talent-to-win-over-clients/articleshow/66867499.cms)

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Talking Sense to MR Concerning AI Benefits | RBDR

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December 3, 2018.

Today on RBDR: Artificial Intelligence should be perceived as an opportunity to pivot to new market research realities, not a threat. Adopt it for the benefits it offers, says Innovate CRO Lisa Wilding-Brown

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Validating Psychological Data Use in Research

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November 27, 2018. Today on RBDR:

Media research guru Bill Harvey discusses options that can validate the use of psychological capabilities in research.

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Data Visualizing Social Media Companies

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November 26, 2018. Today on RBDR:

Multivariate Solutions’ President Michael Lieberman points out new data visualization options, including a “solar system” mapping of use of favored social media websites.

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Social Media Companies Have SO MUCH DATA That…

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November 15, 2018. Today on RBDR:

Kalev Leetaru blogged on Forbes about the sad, worrying reality that social media companies can capture nearly any personal information they like without needing to own up to what they are doing with it or to face real government oversight.

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