Bob Lederer RFL Communications, Inc.

Lifesciences Battle To Tame Data & Analytics For Innovation / RBDR

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May 6, 2022

Today on RBDR: Data and data analytics from smartphone apps, wearable devices and social media fuel lifesciences companies’ plans for innovation. However, there are challenges to capturing and analyzing data. Healthcare Triangle CTO Sudish Mogul blogged three suggestions to smooth over those challenges.

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Bob Lederer RFL Communications, Inc.

“Plateaued” U.S. Social Media Market Is Bustling / RBDR

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April 15, 2022

Today on RBDR: The Infinite Dial 2022 report says growth in U.S. social media usage has plateaued at an estimated 82% of the population, but market activity isn’t stagnant. The best example is Tik Tok’s phenomenal vault into the top three SM sites over the last three years.

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Bob Lederer RFL Communications, Inc.

Tool To Measure Social Media Disengagement / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 12, 2021

Today on RBDR: The University of Glasgow’s School of Psychology believes it has developed a new tool to more accurately measure young people’s ability to disengage from social media, fall asleep and sleep restfully.

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Bob Lederer RFL Communications, Inc.

Measuring Young People’s Social Media Disengagement / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 12, 2021

Today on RBDR: The University of Glasgow’s School of Psychology has developed a tool to accurately measure young people’s ability to disengage from social media, and fall asleep and sleep soundly.

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Bob Lederer RFL Communications, Inc.

Covid Will Help SM End Reliance On MR / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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August 26, 2020

Today on RBDR: Over a decade ago, Procter and Gamble’s Head of insights, Kim Dedeker, spoke publicly about social media research evolving so quickly that it could do away with the need for traditional research. Salt and Pepper Consulting Chief Strategist and founder Abhik Choudhury foresees social media actually replacing traditional research in the post-Coronavirus period.

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