Bob Lederer RFL Communications, Inc.

How Coronavirus Has Been Changing Consumers / RBDR

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May 5, 2020

Today on RBDR: AMC Global Research VP Kelly Jasper reveals a handful of consumer behavioral changes which the agency’s work has discovered that Coronavirus has unleashed.

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Bob Lederer RFL Communications, Inc.

“Back to Basics” With Consumer Surveys / RBDR

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May 4, 2020

Today on RBDR: Socratic Technologies’ VP and Director of Research Michael Lewis explains how and why the research agency took a course of “back-to-basics” to prove and ensure quality and reliability in its Coronavirus-era survey work.

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Bob Lederer RFL Communications, Inc.

KD Paine’s Communication, PR Recommendations / RBDR

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April 29, 2020

Today on RBDR: “The Queen of Measurement,” Katie Delahaye Paine, has been credited as a measurement expert for three decades. She presents two recommendations for companies intent on success during the continuing Coronavirus crisis.

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Bob Lederer RFL Communications, Inc.

How Gamification MR May Benefit from Covid-19 / RBDR

Do you regularly watch RBDR, whether once or up to four times a week? Do you find it informative and entertaining? Help maintain and continue our video based on what you can afford (e.g., $5 or $10 for an individual, perhaps $25 to $50 from a business per month). Visit Patreon.com/RBDR.

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April 28, 2020

Today on RBDR: Betty Adamou, head of Research Through Gaming, zeroes in on her three specific new uses for gamification (and the research it will require to make sense of these new situations) as the result of the coronavirus crisis.

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Bob Lederer RFL Communications, Inc.

Researcher’s 3-Week Battle With Coronavirus / RBDR

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April 27, 2020

Today on RBDR: A member of the greater research community, Ephraim “Jeff” Bander, Chief Revenue Officer for Eye Square, explains his very recent, harrowing three-week experience as a Coronavirus patient

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