Bob Lederer RBDR

Chatbots’ Positive Influence in Survey Results | RBDR

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October 24, 2018. Today on RBDR:

In the latest project exploring the impact of the use of chatbots in a research study, a study from Interpret.la and Juji, Inc. appeared to demonstrate highly significant improvements in engagement and quality of responses.

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Bob Lederer RBDR

GfK NextGen Research Competition Turns Digital | RBDR

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October 23, 2018. Today on RBDR:

Gfk’s seven-year old Next Generation Competition is undergoing a revision as Gfk itself repositions its business interests on digital research. This January, the GfK 10-day NextGen Hackathon takes place.

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Chris Clow RBDR

Report Confirms Huge Demand for Data Scientists | RBDR

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October 22, 2018. Today on RBDR:

The World Economic Forum “Future of Jobs” report emphasizes the huge short-term need for data scientist skills. It’s not a new revelation but does dredge up the issue of what the research industry is doing to help businesses meet those employment demands.

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Bob Lederer RBDR

What’s Lacking With Neuroscience Research? | RBDR

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October 18, 2018. Today on RBDR:

Neuroscience research certainly is a promising 21st century research tool, but it has not caught fire — and Shimmer Americas’ President Geoffrey Gill says he knows why.

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Bob Lederer RBDR

People Aren’t Genuine on Social Media | RBDR

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October 17, 2018. Today on RBDR:

An insight into CivicScience’s tactics to make sense of opinions expressed through social media, which its CEO & founder, John Dick, has discovered are often deliberately distorted.

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