Improv’s Unseen Correlation With Moderating Success / RBDR

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October 20, 2021

Today on RBDR: Vivisum Partners Senior Associate Ciara Lutz blogged there is an interesting and important correlation between performing improv well and being a top performer in qualitative research moderation.

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Equipping Virtual Focus Groups In Reopened Offices / RBDR

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June 17, 2021

Today on RBDR: Fader Focus President Susan Fader points out that as companies return to their offices, many are instituting virtual focus group capabilities. However, that implementation has a handful of considerations to ensure professional, quality output.

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Why Layla Shea Converted to Online Qual 13 years Ago / RBDR

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April 28, 2021

Today on RBDR: Upwords’ founder & CEO Layla Shea shares her personal qualitative research story that is particularly pertinent today: In 2008, Shea converted her traditional qualitative research work completely online. Hear why on today’s RBDR.

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Corrections As In-Person Qual Moves Online / RBDR

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October 13, 2020

Today on RBDR: We could argue that as the RBDR series, “Market Research In The Covid-19 Era” closes, we saved the best for last. FaderFocus “Insights Generator, Strategist & Moderator/Voice of Qualitative Research” Susan Fader states that researcher response to Covid-19 by shifting in-person qualitative work online is far from straightforward.

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Thoughtful Qualitative Considerations In Covid-19 Era / RBDR

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May 28, 2020

Today on RBDR: Dr. Sharon Livingston, President & Founder of The Livingston Group For Qualitative Research, ponders several unique considerations that she feels Covid-19 could have on qualitative research.

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