Bob Lederer RBDR

Potential Nielsen Acquirers Submit Their First Bids / RBDR

In return for the information, insights and knowledge you gain from RBDR every Monday – Thursday, we encourage you to visit Patreon.com/RBDR. Your contribution also earns you exclusive RBDR benefits! Click here for more information.
———————————————————————-
January 29, 2019

Today on RBDR: Nielsen Holdings set Friday January 25 as the deadline for first bidders from potential acquirers. Reports suggest Nielsen management set a $10 billion asking price for the whole enterprise.

No need to spend time searching for today’s RBDR video. Subscribe to receive a FREE, personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

PepsiCo Bets on “Augmented Intelligence” / RBDR

In return for the information, insights and knowledge you gain from RBDR every Monday – Thursday, we encourage you to visit Patreon.com/RBDR. Your contribution also earns you exclusive RBDR benefits! Click here for more information.
———————————————————————-
January 28, 2019

Today on RBDR: Today on RBDR: PepsiCo is committed to its use of Zappi’s “Ada augmented intelligence” platform, a combination of artificial intelligence machine learning and algorithms, buttressed by human intelligence.

No need to spend time searching for today’s RBDR video. Subscribe to receive a FREE, personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

Kantar CEO Eric Salama Recovering After Sunday Morning Stabbing / RBDR

In return for the information, insights and knowledge you gain from RBDR every Monday – Thursday, we encourage you to visit Patreon.com/RBDR. Your contribution also earns you exclusive RBDR benefits! Click here for more information.
———————————————————————-
January 24, 2019

Today on RBDR: A Dutch surgeon becomes the first physician to successfully remove her name from a Google list of physicians accused of medical malpractice. The doctor has been cleared to practice, which her attorney used to help convince a court to remove her from the so-called blacklist.

No need to spend time searching for today’s RBDR video. Subscribe to receive a FREE, personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

Research Highlights of the Consumer Electronics Show / RBDR

In return for gaining the information, insights and knowledge from RBDR, please visit Patreon.com/RBDR, which comes your way every Monday – Thursday. (Your contribution earns you exclusive RBDR benefits!) Click here for more information.
———————————————————————-
January 22, 2019

Today on RBDR: The VP of the Consumer Technology Association, Steve Koenig, spent his entire week at the annual giant Consumer Electronics Show dispensing insights collected by his research department about important trends.

No need to spend time searching for today’s RBDR video. Subscribe to receive a FREE, personal email as soon as the new RBDR is uploaded. Click here.

Bob Lederer RBDR

Does It Make Sense for “Shopper” to be a Metric? / RBDR

If you are gaining information, insights and knowledge from RBDR, pay a visit to Patreon.com/RBDR and improve the research video you look forward to every Monday – Thursday. (Your contribution earns you exclusive RBDR benefits!) Click here for more information.
———————————————————————-
January 17, 2019

Today on RBDR: Shopper Stories, a website which features a trove of tales, interviews, research and information that bring marketing theories to life, suggests forming a “Shopper” metric. Easier said than done.

No need to spend time searching for today’s RBDR video. Subscribe to receive a FREE, personal email as soon as the new RBDR is uploaded. Click here.