MRx – Page 72 – RFL Communications, Inc.

December 16, 2019December 15, 2019 Bob Lederer RFL Communications, Inc.

Why Marketers Don’t Do Their Research / RBDR

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December 16, 2019

Today on RBDR: Matt Seltzer’s new company, S2 Research, is focused on guiding and assisting marketers and advertising agencies who don’t do market research which need to be done. He explains marketers’ apprehensions and his research propositions.

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November 8, 2019November 7, 2019 Bob Lederer RFL Communications, Inc.

Corporate Data Abundance Nearing “Tipping Point” / RBDR

Today on RBDR: Loop Me released project results that claim “90% of the world’s data has existed for only two years…With so much data readily available everywhere, all of the time, data will revolutionize how businesses operate and become a focal point for companies of the future…We are at an important tipping point.”

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November 6, 2019November 6, 2019 Bob Lederer RFL Communications, Inc.

Insights Lessons Directly From The Gaming Industry / RBDR

Today on RBDR: Five lessons researchers can learn from the gaming industry, from FlexMR Research Associate Charlotte Evans

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November 4, 2019November 4, 2019 Bob Lederer RFL Communications, Inc.

Sage “Analytics” Advice For MRers / RBDR

Today on RBDR: Burtch Works, producer of an annual market research salary survey, stepped out to give advice to market researchers who see and are concerned about the rapidly expanding role of analytics inside their companies. (Link to study: https://www.burtchworks.com/2019/10/14/marketing-research-2019-salaries-hiring-market-trends-industry-outlook/)

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October 28, 2019October 27, 2019 Bob Lederer RFL Communications, Inc.

New Insights About AI-Driven MR / RBDR

Do you regularly watch RBDR, either once or up to four times a week? Do you find it informative and entertaining? Join others in supporting our video based on what you can afford ($5 or $10 or more per month) — plus obtain exclusive RBDR benefits! Visit Patreon.com/RBDR.
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October 28, 2019

Today’s RBDR: For even the most curious market researcher, it’s hard to know many of the beneficial elements delivered by AI-driven market research. It was explained by Absolutdata CEO Anil Kaul, all the way down to the ultimate end game: enabling marketing’s Holy Grail.

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