Virtual Reality Vs Augmented Reality / RBDR

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March 9, 2021

Today on RBDR: NailBiter Vice President Katie Egge details for the benefit of researchers the differences between widely familiar Virtual Reality and less familiar Augmented Reality.

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“One-Of-A-Kind” Covid Research Responsibility / RBDR

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Today on RBDR: Smarty Pants’ founder & President Wynne Tyree explains to RBDR how the agency stepped up last year to assist client researchers in order to get the job done.

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Chadwick’s Trust Proposals For Research / RBDR

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March 4, 2021

Today on RBDR: Cambiar Consulting Managing Partner Simon Chadwick proposes to RBDR viewers a handful of possible solutions designed to remedy the research industry’s widespread lack of trust.

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Study Of 1,600 B2B Ads Show No Biz Growth Potential / RBDR

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February 2, 2021

Today on RBDR: A new study of 1,600 pieces of advertising analyses the effectiveness of B2B advertising, which not surprisingly is found to be lacking due to a lack of creativity, emotion and the absence of characters.

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New RBDR Series: Tools That Fit Covid-Era Just Right

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February 1, 2021

Today on RBDR: The research marketplace has acclimated to the Coronavirus, and RBDR begins a series looking at adapted and evolved research tools and methodologies. Today, Behaviorally CEO, Alex Hunt, spotlights the current behavioral framework, now enhanced with a greater emphasis on digital activity.

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