Bob Lederer RBDR

Warning! Studying behavior via social media misleads! RBDR’s Dashboard Award. (RBDR 12.3.2014)

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On today’s RBDR: 1) A study from McGill University and Carnegie Mellon cautions researchers about the danger of tracking consumer behavior using social media. The reason: how easy it is to skew social media data. 2) RBDR names the winner in the Dashboard category for our new RBDR Client of the Year Award series.

Bob Lederer RBDR

American Comm Survey cuts queries. RBDR Qual/Quant Client of the Year (RBDR 12.2.2014)

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RBDR is sponsored today and this week by Toluna, featuring PanelPortal, a branded community solution that lets you listen and learn from the people you want to understand most.

To learn more, please visit: http://www.toluna-group.com/brands-connecting-with-people/panelportal/resources

On today’s RBDR: 1) The Census Bureau’s American Community Survey plans on cutting 7 questions from the questionnaire that goes out to 3.5 million Americans annually. 2) RBDR’s “Client of the Year Award” for the Qual/Quant category is announced.

Bob Lederer RBDR

Social media finds MR niche? RBDR’s 1st Client of the Year awarded (RBDR 12.1.2014)

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RBDR is sponsored today and this week by Toluna, featuring PanelPortal, a branded community solution that lets you listen and learn from the people you want to understand most.

To learn more, please visit: http://www.toluna-group.com/brands-connecting-with-people/panelportal/resources

On today’s RBDR: 1) Has social media finally earned research reliance? University of Maryland Professor Wendy Moe’s new paper is the evidence Rubinson Partners’ Joel Rubinson says he needs to say, Yes. 2) RBDR announces a new series of annual Client of the Year Awards for nearly 20 different research categories. Today, the first award is announced for the client making best use of Text Analytics.

Bob Lederer RBDR

SurveyMonkey pushes better MR. uSamp higher-quality biz model. (RBDR 11.26.2014)

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Sponsored by 2020 Research, helping you do better research.

2020 knows that researchers need work done fast, hassle-free and done correctly…and with the industry’s most comprehensive suite of software and services, plus some of the best and most professional project managers 2020 Research provides a One Stop Easy experience.

Here is a a link to a recent 2020 webinar that featured radically new insights from surprisingly familiar sources, demonstrating how leading researchers are getting richer insights faster and delighting their clients:
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Today, on RBDR: 1) For a second time in one month, SurveyMonkey enters a collaboration with established research organizations, which will attempt to improve industry understanding and implementation of probability and non-probability based research. 2) uSamp President Alan Gould explains the company’s new business model, which emphasizes higher-quality sample along with unique “value adds” for clients, who, in return, will pay more.

Bob Lederer RBDR

SurveyMonkey workable incentives. WHEN you need biz intell software (RBDR 11.25.2014)

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Sponsored by 2020 Research, the online qualitative research leader helping you do better research.

2020 knows that researchers need work done fast, hassle-free and done correctly…and with the industry’s most comprehensive suite of software and services, plus some of the best and most professional project managers 2020 Research is the leader in online qualitative research.

Here is a link to a recent 2020 webinar that featured radically new insights from surprisingly familiar sources, demonstrating how leading researchers are getting richer insights faster and delighting their clients:
https://qualmeeting.adobeconnect.com/_a818376747/p1mvw3pol4q/?launcher=false&fcsContent=true&pbMode=normal

Check out http://www.2020Research.com

Today, on RBDR: 1) SurveyMonkey CEO David Goldberg explains the value of charity incentives in SurveyMonkey Audience research. 2) Business intelligence software, more and more, is becoming necessary for all size businesses. Tipping points for many companies to take the plunge are explained by Technology Advice Content Manager Zack Watson.