Apple iWatch’s HC info partners; HelloMD reworks MD-patient choices (PRVR–7-21-25/2014)

This week on Pharma Research VIDEO Report: 1) Apple’s iWatch — rumored to launch as early as October — with management team in place, and making impressive health care information partnerships.    2) Health startup HelloMD is recruiting top 1% of doctors and making them available to consumers who want to see the best and who are willing to pay cash for access.

MDs push mobile clinical apps; clinical apps to explode; Chris Bogan on Payer MR (PRVR–7/07/14)

This week on Pharma Research VIDEO Report: 1) Physicians have taken the next step with mobile health care devices, employing wearable tech to attempt to track patient progress and motivate activity. 2) Lux Research predicts a spike in clinical monitoring apps in the next 10 years that will make current personal mobile health care apps secondary in importance. 3) Best Practices LLC President & CEO Chris Bogan discusses his report, “Increasing Market Access Through Innovative Payer Market Research,” with a close look at why this research has become all consuming for pharmaceutical companies.