Mike Sands – RFL Communications, Inc.

Today on RBDR:

1) Nielsen launches a social media/TV service that provides Twitter AND Facebook data.

2) New considerations for CMOs as the digital marketing age continues to evolve and promise corporate and brand-building capabilities.

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Today on RBDR: 1) A Signal survey says that 360º view of customers is the priority of 90% of marketers, yet only 6% of them say they have that information. 2) Canada’s top pollster of all time, Angus Reid, shares his data that compares telephone polling with online polling. 3) RBDR News Notes: The EU warns its citizens that having personal privacy from U.S. security services means getting off of Facebook. And the Heinz takeover of Kraft this June is expected by serious observers to lead of severe cuts in marketing

Tag: Mike Sands

Why online bests telephone polling. EU: get off Facebook for privacy. (RBDR 3.30.2015)