MR In The Covid 19 era: Episode #5 (Matt Seltzer) / RBDR

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April 1, 2020

Today on RBDR: Prior to the coronavirus breakout, some marketers were already voluntarily providing extra consumer services. Now, marketers who have held out are more or less being forced to provide such services. Will they need to continue these special extras (like delivery and pickup at large stores) after the Coronavirus is under control?

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Marketers Better Appreciate 4 Unique MR Skills/ RBDR

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March 2, 2020

Today on RBDR: It’s no secret that numerous marketers don’t have or make limited or no use of market research or their MR departments. S2 Research’s Matt Seltzer detailed for RBDR four unique market research contributions to marketing success.

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Why Marketers Don’t Do Their Research / RBDR

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December 16, 2019

Today on RBDR: Matt Seltzer’s new company, S2 Research, is focused on guiding and assisting marketers and advertising agencies who don’t do market research which need to be done. He explains marketers’ apprehensions and his research propositions.

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